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New Order to play Hyde Park in June?

This is yet to be confirmed, but apparently the March 5th edition of Music Week contains a bit of useful information about New Order:


  • New Order have confirmed a live date for London's Hyde Park on June 24th, the day before their Saturday night main stage slot at Glastonbury, where they are due to play second on the bill to expected headliners Coldplay
  • New Order are to become the first act to utilise ground breaking interactive technology which allows consumers to sample music clips from interactive posters
  • Warner Brothers has teamed up with HMV and Hypertag for the campaign behind the March 28 release of Waiting For The Sirens' Call
  • A week prior to the album's release, window displays will be built into HMV's London Oxford St and Manchester flagship stores, which incorporate Hypertag technology transmitting data to mobile phones using infared and Bluetooth. Consumers who choose to interact with the technology will receive clips of tracks from the album as well as ringtones and wallpapers
  • Warner Brothers domestic repertoire marketing director, Matt Thomas says, "We are always looking at new ways to promote artists and Hypertag's technology, together with HMV's participation, has created a unique way of getting exciting content into the hands of music fans
  • Although it will be the first time the technology has been used to market a music release, it has previously been used as part of ad campaigns for Proctor & Gamble, O2 and Hewlett Packard.


Again, this is NOT CONFIRMED.
This is yet to be confirmed, but apparently the March 5th edition of Music Week contains a bit of useful information about New Order:


  • New Order have confirmed a live date for London's Hyde Park on June 24th, the day before their Saturday night main stage slot at Glastonbury, where they are due to play second on the bill to expected headliners Coldplay
  • New Order are to become the first act to utilise ground breaking interactive technology which allows consumers to sample music clips from interactive posters
  • Warner Brothers has teamed up with HMV and Hypertag for the campaign behind the March 28 release of Waiting For The Sirens' Call
  • A week prior to the album's release, window displays will be built into HMV's London Oxford St and Manchester flagship stores, which incorporate Hypertag technology transmitting data to mobile phones using infared and Bluetooth. Consumers who choose to interact with the technology will receive clips of tracks from the album as well as ringtones and wallpapers
  • Warner Brothers domestic repertoire marketing director, Matt Thomas says, "We are always looking at new ways to promote artists and Hypertag's technology, together with HMV's participation, has created a unique way of getting exciting content into the hands of music fans
  • Although it will be the first time the technology has been used to market a music release, it has previously been used as part of ad campaigns for Proctor & Gamble, O2 and Hewlett Packard.


Again, this is NOT CONFIRMED.
Read the full article on Music Week ↗

Summary by NewOrderOnline. Full article remains with the original publisher.

Thanks to: Candy