Krafty video will start its career next monday

1. An upbeat song that features two bean poles going at it in the kitchen for too long and going at it in the bedroom for not long enough.

2. Who the hell gets off work at 3?

and

3. Shouldn't they be shown washing the sheets at the end of the video?

The naughtiest New Order video by far.

They should have used a couple of overweight 40 year old New Order fans instead of the two anorexics. (The girl was sort of cute, but she looks as though any sexual activity would kill her....she looks like she needs a sandwich.)

Perhaps they could've gotten Steve & Gillian to get it on for the video.

The jumping up and down at the end just screams of: "WE GOT PAID, LAID, AND A VIDEO WE MADE!"

And was it necessary for her to pick something out of her teeth? Again, an element better saved for the end of the video...

Hey people, this is a great video... I've actually liked all their recent videos... this one is so sweet and it's a bit like seeing a mate of the young Bernard in the suburban Manchester, this video, with the song, it's a wonderful anthem to love. Only problem is it won't ever be shown on daytime TV, and I'm not sure it will be shown in night time either... Now, why make such a commercial song like Krafty and then release it with a video that can't be shown as you still were an indie band? What a pity, it could have been a hit if the video got shown like Crystal, but now they can count only on radio play and studio appearances... A huge thank you to those who made it available in Real and Win formats!

Mick Aneworderfan wrote: Hey people, this is a great video... I've actually liked all their recent videos... this one is so sweet and it's a bit like seeing a mate of the young Bernard in the suburban Manchester, this video, with the song, it's a wonderful anthem to love. Only problem is it won't ever be shown on daytime TV, and I'm not sure it will be shown in night time either... Now, why make such a commercial song like Krafty and then release it with a video that can't be shown as you still were an indie band? What a pity, it could have been a hit if the video got shown like Crystal, but now they can count only on radio play and studio appearances... A huge thank you to those who made it available in Real and Win formats!

Considered that maybe they're attempting to get the Eric Prydz factor? Clean the video up a TINY bit (About 8 seconds cut in Prydz's case), get it on during the day, mention that the video had to be cut, have the full video on the CD. Sell loads to total pervs. Sorted

Jeff wrote: did this Mick character see the same video that I did?!?!?

Because I still think it sucks...it's one of the worst videos I have ever seen...I'd rather watch a baking pie!!!

Now would you rather watch someone fucking a pie?

The video is obviously ingenious well beyond the pale of the common New Order fan. It attempts to be a post-Marxist scenario by showing two starving proletarians rebelling against the means of production by leaving the workplace and taking their enslavement within their own hands as they reach for a utopian goal so much greater than monetary gain alone. This depiction of a proletarian movement is emphasized by the rather everyday appearance of the actors. Of course, this takes the video out of the realm of economics and into social politics, but we won't get ahead of ourselves. This utopian notion is complicated by the video's place within the capitalist discourse as a creation of one of the largest music corporations, designed entirely for profitability in its aims for the youth culture market. The temporary destabilization of the bourgeois site of oppression (via workers' rebellion communist chic) is contradicted by the high-class look of the video itself, as manifested in the high-tech camera movement. The video is clearly not within the means of creation by the working class, thus marking it clearly as a product of the corporate system. Skipping over a variety of psychoanalytic means of reading the text, we can note an example of post-Get Ready era intertextuality in the same director of the Crystal video moving from a FACTORY setting to a sex scene, much in the way that Michael Winterbottom moved from '24 Hour Party People' to 'Nine Songs.' The embarrassing jouissance expressed by the two lovers at the end of the video serves to undercut the artificiality of the premise itself and the accompanying gross naivete of the song's lyrics in an example of truly postmodern irony.

And if you think I'm serious about any of that, you better believe I just pulled that out of my ass. :D

Jeff wrote: David....I made it half way through your thoughtful post when my brain suddenly sexploded....

my kitty cats are typing this out for me....but they are pissed, because I will no longer be able to feed them....

they also agree that this video SUCKS...

Thoughtful? Hardly. I was just taking the piss.

Jeff wrote: me too...you didn't seem to notice that my brain Sexploded!!!

sorry, Jeff. I can't read. I've been illegitimate for years.

That was the best thing Ive ever read online David, weather it was meant to take the piss or not, it articulated what I was thinking, and was still funny.

An absolutely lame, uniteresting, UNINSPIRING video!!

The song is upbeat and all that but the video is in gothic colors (even Bauhaus's videos were brighter much more fun) and the actors are to amateurish. Just FUCKING BORING!!

BUT one thing made me smile. I don't know where they shot the video, but those multistory building blocks remind me of those of the outskirts of Russian big cities as well as something Finnish and Checz. On the other hand I saw such blocks in Edinburgh... But it's tipically municipal.

I seem to recall Cabaret Voltaire's Kino video employing the swinging-overhead camera effect quite well some 20 years ago.

Does anybody know why NO stopped appearing in their video?

By the way, I think the video is alright.

I must admit I was hoping for something a little different. Perhaps footage of the band visiting strip joints and then riding off into the night on custom choppers ala Motley Crue's 'Girls, Girls, Girls' video.

I wonder when we'll start seeing it on channels like VH2 and The Amp in the UK.

I liked the camera work, but the video is quite lame. It´s dark and the actors... too amateur... well, NO videos use to be lame:)

Let´s expect the next one.

Eh, it's just a pop promo, for f...'s sake. If the music doesn't speak to you then why are you listening? If you compare this to, Crystal, or 60 mph, it's equally crap. I don't think it really takes off to the 'squidgy' noise in the middle - take that how you like, eh, I keep wanting to make lame sex puns. I'm obviously not the only one(s). To give them their due, they've always just let get directors get on with it, and it's paid off a couple of times; pretty much the same as their covers - the new one is a mistake, Get Ready worked.

Hmmm... the couple in the vid.Having a relationship with someone you work with isnt always a good idea;) .I fit goes sour you still have to see th other person when you go to work.Ive been there.I got another job in th end!!.

And they appear to live with each other as well as work with each other?....That`s some strong love being put to the test.

Anyway ermm.. the vid.Yeah whatever

Regarding when we will actually see the krafty video on the mmusic channels ..its already VH2s "Video of the Week" ..(for what its worth )...and was also on tues evening on a slot on VH2 "New order : Then and Now".So it looks like Promotional wheels are actually going into action ....

Actually just watched the vid again and i found myself smiling and feeling ever so happy for the couple.:) :)

His Holiness, The Pope wrote: The video is obviously ingenious well beyond the pale of the common New Order fan. It attempts to be a post-Marxist scenario by showing two starving proletarians rebelling against the means of production by leaving the workplace and taking their enslavement within their own hands as they reach for a utopian goal so much greater than monetary gain alone. This depiction of a proletarian movement is emphasized by the rather everyday appearance of the actors. Of course, this takes the video out of the realm of economics and into social politics, but we won't get ahead of ourselves. This utopian notion is complicated by the video's place within the capitalist discourse as a creation of one of the largest music corporations, designed entirely for profitability in its aims for the youth culture market. The temporary destabilization of the bourgeois site of oppression (via workers' rebellion communist chic) is contradicted by the high-class look of the video itself, as manifested in the high-tech camera movement. The video is clearly not within the means of creation by the working class, thus marking it clearly as a product of the corporate system. Skipping over a variety of psychoanalytic means of reading the text, we can note an example of post-Get Ready era intertextuality in the same director of the Crystal video moving from a FACTORY setting to a sex scene, much in the way that Michael Winterbottom moved from '24 Hour Party People' to 'Nine Songs.' The embarrassing jouissance expressed by the two lovers at the end of the video serves to undercut the artificiality of the premise itself and the accompanying gross naivete of the song's lyrics in an example of truly postmodern irony.

And if you think I'm serious about any of that, you better believe I just pulled that out of my ass. :D

Good. All of that pretentious diction was making me want to strangle you - or at least shut you up.

I refuse to watch this video. Too shy for that.

it would have been far better if it'd had shown her nagging him an hour later about watching too much football on TV and leaving his trainers lying about the room

Spotnick wrote:

Well I have been asked by Warner to take down the video on here

But you can also see it there:

http://www.animero.com/warner/neworder/cdon/neworder.html

Enjoy.

did they give you a reason? surely nobody's going to rip the Real Media file onto a DVD and sell them on Ebay.

I really like the video, but then I'm in love so what can I say... :)